Wilson

According to the article, it suggests that more affluent segments of America's postwar baby-boom generation have contributed to a revival of interest in diet as a means of self-care; and baby-boomers' concerns about the quality and purity of food ingested to not simply amplify traditional beliefs about diet as the key to health. The segments that decide the alternative of food are educational attainment and a level of income of boomers. Their ethos favors plant-based foods as a substitute for or supplement to meats. This essay also talks about the recent growth in the availability of Asian convenience foods-beverages, food supplements, and soy products-designed to substitute for meant and dairy foods. In the late 1960s several countercultural movements contributed to the rise of alternative diets or "countercuisines". By the end of the '60s and the early '70s, packaged convenience foods became a powerful symbol of the dominant culture's homogeneity and artificiality. Moreover, some nutritionist gave a word-macrobiotic the concept of macrobiotic eating is to achieve a balance of yin and yang, not by combining extremely yin with extremely yang foods, but by eating those foods that are neither predominately yin nor yang. The macrobiotic movement of the 1960s and 1970s also stressed the health-enhancing features of Japanese cuisine and encouraged Americans to practice ethnomimesis, imitating the Japanese in their diet and methods of food preparation. The second part of this essay talks about multicultural consumerism and self-expression in contemporary America. These boomers joined the labor force, and acquired more disposable income, countercuisines moved into more public spaces. When the mainstreaming of the countercuisine had begun, they more likely choose natural foods, purity and safety foods. Bobos not only seek nutritional antidotes to the stress-related disorders that plague the hyperemployed professional classes, and contemporary Bobos now have a much larger range of sources from which to obtain exotic foods. The mainstream is obviously not just the most affluent that are seeking health, longevity, and enhanced productivity through multicultural consumption in America today. Food industry talked about in the essay indicate a strong awareness of the growth potential of ethnic convenience foods, based on their appeal to a wide range of American consumers of all classes. Further more, the Asian products have changed, it is not Chinese, but Korean, Japanese, Thai and Vietnamese, and sales are strong in both suburban and inner-city stores. Meanwhile, in many fashion and beauty industries and magazines, there are many plant-based diet and low fat cooking methods to be presented, Finally, author mentioned the purchase of Asian foods and food supplements can be a socio-economic, an the commercial discourse of alternative food-ways and health-ways in America creates communities of consumption.